Plan demand with confidence before pricing and supply decisions are made
Demand planning software centralizes forecasts, assumptions, and scenarios so organizations can align demand expectations with pricing, promotions, incentives, and supply decisions before execution.
Challenge
Demand planning is often built on disconnected forecasts, outdated assumptions, and spreadsheets that are difficult to align across teams. Sales, Finance, and Operations frequently operate with different versions of demand, leading to missed targets, excess inventory, or stockouts. As markets become more volatile and promotions more frequent, demand planning becomes harder to trust and slower to adapt, creating downstream issues that impact revenue and margin.
IMA360 Demand Planning software is the system of control for demand readiness before execution. It provides a governed environment where teams can build forecasts, test scenarios, and align assumptions across pricing, promotions, and incentives. By replacing spreadsheet driven demand planning with centralized workflows and approvals, IMA360 ensures demand plans are aligned, actionable, and ready to flow into execution.
IMA360 Demand Planning Software Solution
Capabilities
Centralized control and enterprise governance ensure demand plans are accurate, transparent, and aligned across the organization. Forecasts, assumptions, and scenarios are managed in one system, eliminating version conflicts and manual coordination. No matter how simple or complex demand drivers become, planning remains controlled and scalable.
Results
With aligned forecasts and governed planning, teams reduce surprises and improve execution outcomes. Demand planning becomes faster, more accurate, and easier to adapt regardless of market volatility or business complexity.