Anuj

Anuj Gupta has 25+ years of experience in software development, helping 20+ Fortune 500 companies optimize pricing, promotions, and rebates. He founded IMA360 to address the lack of industry-configured solutions, enabling faster market entry and higher profitability. Through tailored SaaS tools, he drives margin optimization and operational efficiency across sectors

Best Features to Look for in Profit Optimization Software

The Future of Customer Rebates: AI and Machine Learning in Software

Essential Features in Best Distributor Chargeback Software

Desired Features in Best Purchase Rebate Software

Features Required in Best Sales Rebate Software

Rebate Processing Software: A Comprehensive Handbook by Industry Experts

Building Customer Loyalty Through Customer Rebate: Strategies from Leading Manufacturers

Navigating CPQ Software: Vital Steps for Seamless Implementation 

How Can You Optimize Your Pricing Strategy Using Product Pricing and Revenue Optimization Platforms?

Optimizing Profit Margins: The Role of Profit Optimization Platform in Business Success